Looking backwards at 2016 and 2017 , as we are on the
threshold of a new year 2018 , we can recall with much pride , that it was indeed
an impressive year , for animated feature films . It was such a glorious period
, that we witnessed , such an awesome twofer , from Walt Disney Animation , along with Zootopia
and Moana ; Stop Motion handling was at its best , wherein there was an amazing
show , with Kubo and the Two Strings ,
then My Life as a Zucchini . Apart from
newer visual delights, this year
continued to enthral , by taking us back to their originals with their sequels
, both : Finding Dory and Kung Fu Panda 3 ;
Sausage Party , went further to show that animated stuff is not just for kids
alone as it provided huge adult laughter as well . And not to mention the one ,
with a lot of speculation , such as The Angry Birds Movie and Trolls , which
managed to go beyond such low expectations . On the whole , the trend is impressive
,so as to display the continuation of the medium which has developed dramatically
since last decade .
Still , the reflection goes on , which leads to a volley of
questions , in the wake of such high stellar works , why has 2017 still not
been a great , path breaking year for
animated movies ?
While it's true that , the last seven and a half months , we
were able to witness a few highlights , which includes , The LEGO Batman Movie
and Captain Underpants: The First Epic Movie, shockingly were created in such a disappointing manner .
It speaks volumes when we mention that the highest Rotten Tomatoes score , for an
animated feature film , this year , goes to Cars 3 , which was scrutinized by
critics at large , to be just marginally and slightly better than its predecessor
( which has remained , as the only Pixar
title , with a ' Rotten ' rating . If we exclude the former ones ,which we had mentioned . Definitely , The Emoji
Movie , which has also got 8% of the Rotten
Tomatoes , rating , is the prime target for discussion . When we take into consideration , Despicable
Me 3(61% ) The Boss Baby ( 51% ) , The Smurfs : The Lost Village ( 37% ) then
another sequel , The Nut Job 2 : Nutty By Nature ( 12% ) , it's evident that this is not a
child’s play . To cite an example . this works out well for people who use shotguns
, not sniper rifles .
The biggest cause for this bad patch , significantly is the
way , modern animated movies are made , for the sake of comparison , such as : major
blockbusters . Studios , these days , aren’t
reluctant , to jump into production work , on live-action tent poles ,
with just three-quarters of the script being ready , but a lot of developmental
works
to be differently managed in the animation medium , with projects ,
being done over years . This allowance not
only builds up visual experience, but also refines the story. Both : the length
of this process and the enormous collaboration necessary , is supposed to
eradicate problems and get feature films
, bulletproof and beautifully , but the premier we've seen so far in 2017 , almost
suggests , that something has broken even .
Clearly, this is more than a mere fan gripe, because , the
domestic box office numbers , suggest that studios , should really need to pay attention
(even in some cases , money from foreign markets are reasons for certain pitfalls . For
instance , different titles have made us expect differently , what has remained consistent is the franchise titles ,
which has been compared in short to
predecessors . Of all the " chapter threes " , that we've seen so far
in 2017 , Cars 3, Despicable Me 3 and The Smurfs: The Lost Village : only the second one , doesn't currently rank last , in its
successive trilogy series , The truth is , Despicable Me 3 , has earned a little
bit , more than , the original Despicable Me , here in the United States .
Meanwhile, The Boss Baby , was able to
make profit, but the profit numbers for The
Nut Job 2: Nutty ,by Nature and The
Emoji Movie , have got a poor response , in their opening weeks . Sadly , ideal critical acclaim ,
hasn't even been a solvent for this bleak period , as in the case of Captain
Underpants , which had earned 86% of
Rotten Tomatoes , but was out of the box office , Top 10 , by its fifth week of
release itself .
Certainly , the silver lining , of all this is, we are only
in August, and there is still , ample time for animation , on the whole , to
buckle up and dust off , slightly , towards the end of the year. There is
certainly , some exciting stuff ,
awaiting , including the hilarious looking , LEGO Ninjago Movie and Pixar's
Coco, in addition to some surprising facts by Ferdinand and The Star . If not ,
however, they would bounce back , and we
can expect many more animated titles ,
making its way into theaters in 2018 .
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